1Go to the "Reports and statistics" section.
2Select the campaign you want to analyse.
3Click on the "Unsubscribe" tab.
Click on the "Unsubscribe" tab to see how many subscribers have unsubscribed, sorted by reason for unsubscribing. Check these reasons carefully because they will give you information about what may be going wrong with your email marketing strategy:
- They want to stop receiving emails.
- They have never subscribed to the list.
- Emails are spam.
- Emails are inappropriate.
- Other reason.