Analysing your subscribers' activity

1Go to the "Reports and statistics" section.

2Select the campaign you want to analyse.

3Click on the "Activity" tab.

You will see a table with all the subscribers to whom you have sent the campaign with their data (Email, Delivery Status, Subscriber Status, Opens, Clicks and Date).

Delivery States

	We have not yet received delivery confirmation from the server
	We have received a delivery confirmation from the server
	Email has been returned for a soft reason. This is usually a temporary error. For example: the email account is full and does not accept any more messages.
	The email has been returned for a hard reason. It is usually a definite error. For example: the email account does not exist either for the domain or for the user.

Subscriber States

	The subscriber is confirmed and will continue to receive your next campaigns.
	The subscriber has unsubscribed via the unsubscribe form or the link in the campaign email. You will not be able to change the status from the Easymailing panel.
	An administrator has unsubscribed the subscriber from the Easymailing control panel. You can reconfirm the subscriber from Easymailing

4Click on the "View" button of a subscriber

Information about the activity you have done in the campaign will be displayed

In the dashboard you will see information about the openings and clicks you have made, and also the status of the shipment.

Details of the openings

• Date on which the email was opened
• Device from which it was opened
• Operating System from which it was opened
• Customer email
• User IP
• Location from which it was opened (How does geolocation work?)

Clicks

• Date and link the customer clicked on